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B2XPRO
What we do
How we work
Insights
About
Contact
What we do
How we work
Insights
About
Contact
The B2B2x value chain is being rebuilt from the inside out
ANALYSIS HENRY WILKINS 30/05/2026 ANALYSIS HENRY WILKINS 30/05/2026

The B2B2x value chain is being rebuilt from the inside out

How digital infrastructure and AI are reshaping every stage of embedded and affinity insurance programme design.

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B2XPRO is a trading name of BBX Affinity Ltd, registered in England and Wales. Company number: 17065759. Registered office: 6th Floor, 37 Lombard Street, London EC3V 9BQ. B2XPRO provides management consultancy and strategic advisory services relating to B2B2x insurance programme design and commercial structures. B2XPRO is not authorised or regulated by the Financial Conduct Authority and does not carry on regulated insurance distribution activities. B2XPRO does not arrange, advise on, sell, administer, manage, effect, or carry out contracts of insurance. Nothing on this website constitutes insurance, legal, regulatory, investment, or financial advice.

© 2026 BBX Affinity Ltd.